Overview: The use of the rochestercards website(s) and/or rochestercards software and any rochestercards services and products (collectively, the “Website”) provided by rochestercards (“rochestercards”) are subject to the provisions of this Privacy Policy, including any amendments or updates hereto. This Privacy Policy is incorporated into and is subject to the rochestercards Terms of Use. If you do not agree to this Privacy Policy, please do not use the Website.
General: rochestercards takes your privacy seriously. We gather certain types of information about our users and we want to help you understand the terms related to the collection and use of the information which we collect. This Privacy Policy discloses the types of information we gather, how we use it, and what choices you have regarding the collection of such information. BY USING, ACCESSING OR DOWNLOADING THE WEBSITE, YOU AGREE TO THE COLLECTION AND USE OF YOUR PERSONAL INFORMATION (AS HEREUNDER DESCRIBED), ALL IN ACCORDANCE WITH THE TERMS AND CONDITIONS SET HEREUNDER. rochestercards reserves the right to amend this Privacy Policy at any time and without notice, and it is your responsibility to review this Privacy Policy for any changes. Your use of the Website following any amendment of this Privacy Policy will signify your assent to and acceptance of its revised terms. If you are under the age of 13, you are not eligible to use the Website, and we ask you not to submit any personal information to us. Please note that any video, image, or other content posted at the direction of users onto the rochestercards website becomes published content and is not considered personally identifiable information subject to this Privacy Policy. Collection of Information Personal Information. Use of certain features of the Website may require submission of certain personal information, including your first and last name, email address, a nickname (or other user ID) and a password. Non personally identifiable Information. rochestercards may also collect or receive additional non-personally identifiable usage information specifically related to the use of a particular feature or offering on the Website, and responses to the offerings and advertisements presented on the Website. rochestercards may also collect or receive (in some cases as part of the internet communication protocol) certain non-personally identifiable technical information, when the Website and pages are visited or when a rochestercards client is used.
How is the information being used? The information is used to operate and improve the features, offerings and content presented to you by rochestercards, to personalize the content and advertisements provided to you; to fulfil your requests for products, programs, and services; to communicate with you and respond to your inquiries; to conduct research about your use of the Website; and to help offer you other products, programs, or services that may be of interest. Please note that rochestercards may use your personally identifiable information to present offers to you on behalf of business partners and advertisers. However, while rochestercards’s business partners and advertisers may receive aggregate data about rochestercards users, any personally identifiable information of yours will not be shared with third parties unless you have consented to the sharing of this information. Notwithstanding the foregoing, your information may be accessed and disclosed if and as required by legal procedures, as determined by rochestercards in good faith. Furthermore, rochestercards may transfer personally identifiable information in the event of a transfer of ownership of rochestercards or any of its websites or products, in which case the information could become subject to a different privacy policy.
Cookies rochestercards may use cookies, web beacons or similar technologies to enhance and personalize your experience of the Website, including to operate and improve offerings through the Website; to help authenticate your identity when you visit and transact with the Website; to remember your preferences and registration information; to present and help measure and research the effectiveness of the various offerings, advertisements, and e-mail communications (by determining which e-mails you open and act upon); and to customize the content and advertisements provided to you. rochestercards does not require that you accept cookies, and you may disable cookies at any time. However, some functionality of our Website may be impaired if you decline to accept cookies.
To disable cookies, follow the instructions in your web browser. What is rochestercards.co.uk’s practice regarding IP addresses? We collect and analyse traffic on our website by keeping track of the IP addresses of our visitors. IP addresses are unique numeric identifiers that are assigned to each computer browser accessing the Internet. An IP address, by itself, cannot identify you personally. However, when combined with other information provided by your Internet Service Provider (ISP), your IP address can be used to identify the computer originating a message. rochestercards.co.uk includes the sender’s IP Address in the source of each ecard HTML that is created at the website. This is available to the ecard recipient and anyone else who has access to the recipient’s ecard. This limits your ability to communicate anonymously using ecards. Ecards are not intended for anonymous communications, and such activity is expressly prohibited by our Terms of Use. What does rochestercards.co.uk do with the ecard messages & information? When you send one of our ecards, the information you provide to us is used to customize your greeting with the recipient’s name and with your message, and to deliver an e-mail to the recipient. We treat our ecards as private correspondence between the sender and the recipient and the contents will not be disclosed to anyone other than the intended recipient. Under normal circumstances, we will not monitor or edit the contents of the online ecards you send. Occasion, however, we may need to view your message in connection with the technical processing of your ecard or the maintenance of our network. Also, if you ask one of our customer service representatives to help you send an ecard or to verify that an ecard was sent, that representative will be able to access all information about the ecard, including the recipient’s e-mail address and the message. If we have reason to believe, that an ecard has been sent using a false e-mail address or attempt to pose as someone else sending an ecard, information about you – including your computer’s IP address – may be disclosed as part of any investigation into your actions. Third Party Ad Advertising rochestercards or its advertisers may use third party ad networks and ad serving companies to help sell and present advertisements online in connection with the Website. These third party ad companies may use cookies, web beacons or similar technologies to help present such advertisements, to help measure and research the advertisements’ effectiveness and to compile anonymous statistics about rochestercards users. The use of these technologies by these third party ad companies is subject to their own privacy policies, not rochestercards’s. These third party ad companies may also monitor rochestercards for the purpose of reporting website traffic, statistics, advertisements, “click-throughs” and/or other activities. rochestercards does not provide advertisers access to any personally identifiable information that you have provided to rochestercards (keeping in mind that anything you have elected to share publicly on the site is available to everyone to see). Security rochestercards has implemented security policies, rules and technical measures to protect and safeguard the personally identifiable information under our control from unauthorized access, improper use or disclosure, unauthorized modification, unlawful destruction or accidental loss. All our personnel that have access to, and are associated with the processing of your personally identifiable information, are obligated to respect the confidentiality of the information. rochestercards’s Privacy Policy is to share personal information only with the owner’s informed consent. With your consent, from time-to-time, rochestercards may provide its business partners with contact details for direct marketing purposes of relevant services, products, and programs. If you no longer wish your information to be shared, please let us know. If you have further inquires regarding rochestercards’s information sharing practices, please let us know. The designated contact for these queries is Privacy Agent, privacy@rochestercards.co.uk. Questions and Comments If you have any questions, comments or suggestions regarding our website’s privacy policy, or regarding any other aspects of our website, please write to us. Special Note for Parents Protecting the privacy of young children is especially important. For that reason, rochestercards does not knowingly collect or maintain personally identifiable information on the Website from persons under 13 years of age, and no part of our Website is directed to persons under 13. If you are under 13 years of age, then please do not use or access the Website at any time or in any manner. If rochestercards learns that personally identifiable information of persons under 13 years of age has been collected on the Website without verified parental consent, then rochestercards will take the appropriate steps to delete this information. Modification and Deletion of Personally Identifiable Information Deletion (Opt-Out): In order to delete the personally identifiable information you submitted, notify us at support@rochestercards.co.uk that you wish to delete your personally identifiable information or any part thereof contained at our databases. Modification: If you wish to modify or update your personally identifiable information, use the Website or application interface. If you need help, please contact us at support@rochestercards.co.uk Please note that deletion of your personally identifiable information from rochestercards’s database will not prevent rochestercards from using gathered anonymous information. Third Parties’ Practices: This Privacy Policy does not cover the information practices exercised by other providers of products or services, advertisers or other web sites, or companies/people that rochestercards does not own or control, or does not employ or manage. Non-U.S. Users: The Website is hosted in the United States. If you are accessing the Website from a jurisdiction with privacy laws or regulations that differ from United States laws, please be advised that through your continued use of the Website, you are transferring your personal information to the United States and you consent to that transfer. Last Updated: July 2011